Business Qualification

Must have the lawful operation qualification, has the lawful business license.

Capital Requirements

The 200000-2 million

Store Requirements

Provincial general franchisee who has at least one store in the mainstream high-end market of the provincial city with an area of more than 120 square meters; A prefecture-level franchisee who has at least one store in the local mainstream market with an area of more than 100 square meters; County-level franchisees who have at least one store in the local mainstream market with an area of more than 60 square meters. And in strict accordance with the Kofi floor national unified standard decoration plan for decoration.

Office Equipment

Equipped with fax machine, computer and LCD TV.

Team Building Scale

Provincial general franchisees must have more than 10 marketing staff, shop assistants and logistic support personnel; Prefecture-level city franchisee's marketing staff, shop assistants and logistics personnel must reach more than 6 people; County-level franchisees must have more than 4 marketing staff, shop assistants and logistics support personnel.

Brand Concept

Have brand agent and practical operation experience, have brand management concept and marketing concept, good brand value and brand service consciousness, have a correct understanding of brand value and product price.

Management Competencies

Have the ability to build and manage the brand operation team, have a detailed and feasible plan for local channel development and resource integration, and be able to build and execute a good brand after-sale team.

Business Integrity

Have a good business reputation and industry reputation, with a higher comprehensive energy, follow the rules of benign business competition.

Subject Management

(1) Able to fully cooperate with the market plan formulated by the head office and implement it;

(2) Recognize and implement unified brand management, and recognize the brand value of Kofi;

(3) Establish Kofi franchise stores that meet the brand standards, and do not sell fake and shoddy products or other brand products in the Kofi franchise stores;

(4) standardize the operation, not channeling goods, do not engage in vicious competition and unfair competition;

(5) Sign a franchise contract with the head office, and implement the obligations and provisions stipulated in the contract.

Paying Brand Deposit

Franchisee signed according to the standard of the franchise contract to pay the company to join the bond.